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AFL warned Tassie devil logo could expose it to costly trademark clash with Warner Bros

theguardian.com

The AFL could be exposed to a costly lawsuit if its new Tasmanian team’s logo even remotely resembles the Looney Tunes cartoon character Taz the Tasmanian devil, lawyers have warned.

Tasmania was formally granted the 19th AFL team licence on Wednesday afternoon after being unanimously endorsed by the existing 18 clubs earlier this week.

The team name is yet to be announced, but in making the announcement at North Hobart Oval, outgoing AFL chief executive Gillon McLachlan gave his backing to the use of the name “Devils”.

The AFL has already registered trademarks for the name “Tassie Devils” and “Tasmania Devils” with a final decision expected in mid-July.

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