Meet the football clubs growing their brand through the media

01.06.2023 - 18:13 euronews.com

Football, once solely a sport, has now transformed into a multi-billion euro industry. While trophies were once the sole measure of success, clubs today recognize the importance of the business side of the game.

In the modern world, growing a club's brand has become paramount.The business aspect of football now wields a significant influence, and enhancing a club's profile has become more crucial than ever before.

There are multiple ways that clubs do this, as having their image in front of as big of an audience as possible is now crucial for them.

To foster a deep connection with supporters, nearly all top-level football clubs now boast a recognizable slogan that encapsulates their brand.

Football Sporting Barcelona Jordan

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