Report states how much Nottingham Forest promotion could bring to city's economy

A report detailing the financial impact for the city of a newly-promoted Premier League club states promotion brought in £212m to their local economy over the course of just one season. Nottingham Forest achieved promotion to the top flight on Sunday (May 29) after beating Huddersfield Town 1-0 in the Championship play-off final at Wembley.

Brighton & Hove Albion achieved automatic promotion in the 2016/17 season, playing in the top tier for the first time since 1982/83. According to a report from Albion in the Community, the official charity of that football club, the economic contribution to the city region's economy was £212m for the 2017/18 season.

That figure can be broken down into £150.5m of direct income to the football club, with spending by local employees, contracting with local businesses and spending away from their stadium accounting for around £60m. The income to Brighton & Hove Albion for the season before was less than a fifth of that figure, at less than £30m.

These are figures for the 2017/18 season, and with the financial benefit of the Premier League and its fanbase across the world ever increasing, Nottingham may see an even bigger boost than Brighton.

In terms of reach, the report states: "Premier League status has transformed Brighton & Hove Albion into one of Greater Brighton's most internationally recognisable businesses, carrying the City Region's name wherever it goes. In 2017/18, 15 of the club's games were broadcast live, reaching a global audience of 102m, providing unrivalled opportunities to promote 'brand Brighton' to potential visitors, investors and students throughout the world."

East Midlands Chamber chief executive Scott Knowles said: "Celebrations won't have died down yet (they