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BERLIN :Puma will end its sponsorship of Israel's national football team next year, in a decision made before Hamas' Oct. 7 attack, a spokesperson for the German sportswear firm said on Tuesday.
LONDON : Sportswear brands like Adidas and Puma are seeking to take advantage of a flirtation with soccer by the fashion world to reach a new customer base, building in part on demand created by this summer's successful Women's World Cup.
Valencia's sponsors Puma offered their support for Real Madrid's Vinicius Jr after he was racially abused during their LaLiga match in Spain on Sunday.
Manchester City attacker Jack Grealish has signed a new boot sponsorship deal with sports manufacturers Puma after the England ace parted ways with Nike equipment.
Jenny Simpson, the most decorated U.S. female miler in history, plans to return to racing on Sunday with a new shoe sponsor, Puma.
PUMA has signed Qatari athlete Mutaz Essa Barshim, who wore the company’s performance sportswear products for the first time at the Diamond League event in Lausanne on Aug. 26.
The 2022 World Cup will be upon us before you know it.
MILAN: Puma has more than doubled the value of its sponsorship deal to kit out AC Milan, a source familiar with the matter told Reuters on Wednesday (Jun 29), as the German sportswear group extended its partnership with the Italian soccer champions.