WKD recouples with ITV’s Love Island with limited edition pink bottles

If you thought a four-day Bank Holiday weekend was exciting, what about the return of ITV’s most popular dating show this Monday? Love Island is back this Monday, and has coupled up with WKD to bring viewers the ideal tipple to enjoy while watching the show.

The brand announced the long-awaited return of its iconic Love Island Limited Edition WKD Pink - and it’ll definitely be your type on paper.

The co-branded packs are being restocked on supermarket shelves in time for summer, providing the perfect beverage to couple up with dating drama, catching feels and watching islanders live it up in the villa.

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WKD Pink Love Island quickly became a fan-favourite last year, and has had a makeover with a new bottle design this year. Each 700ml bottle has a 4% ABV rating and retails for £3.30-3.39.

Alison Gray, Head of Brand at WKD, said: “After seeing how much fans loved our initial launch last year, we’re so excited to be bringing back our limited edition WKD Pink Love Island bottles.

“As the show’s official alcohol partner for 2022, we are looking forward to a second year of the partnership and can’t wait to offer fans the perfect viewing refreshment as they watch their favourite islanders being ‘pulled for a chat’ left, right, and centre.

“With a new bottle design perfect for your Instagram feed and refreshing summer flavour to enjoy, there are a limited number of bottles available in stores nationwide, so fans of the show will need to be quick if they want to get their hands on one.”

Health and beauty retailer Boots is also partnering with the show, featuring new products including MakeUp Revolution, Sculpted by Aimee,