The iconic bakery that 'hypnotises' drivers on the A556 including Pointless star Richard Osman

For anyone who regularly drives on the A556 it is a familiar and frankly eye-popping site. A huge bakery, with massive windows, where you can watch freshly-baked loaves rotate like a giant rotisserie while sat at the traffic lights.

And Roberts bakery in Northwich has become the talk of Twitter after those loaves "hypnotised" a famous face - in the form of Pointless star Richard Osman on his recent trip to Cheshire. The Roberts factory has long been a landmark on Gadbrook Park right next to the A556 at a crossroads junction where drivers come to a halt.

But since the construction of two new cooling towers in 2000 it has showcased the dough-making process like never before with its large glass walls fronting on to the major arterial route between Manchester and Cheshire.

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And it certainly caught the eye of best-selling author and former Pointless co-host Osman, as reported by Cheshire Live. He wrote on Twitter: "Drove past Roberts Bakery in Northwich.

"It has huge windows so you can watch the whole factory process! It's hypnotic. Why has no-one told me about this before?"

The post attracted more than 6,000 likes and 200 retweets, as well a huge amount of replies. Roberts Bakery even said Richard was 'welcome to have a tour anytime'.

The impressive building on Gadbrook Park, next to the A556, has become a familiar sight to commuters and residents alike.

The main feature of the building is it's two, huge glass walls showcasing the cooling towers. People waiting at the traffic-light controlled crossroads are able to watch the freshly-baked loaves rotate while enjoying the delicious smell.

The company itself is