Former Man United star Jesse Lingard 'folds' fashion brand amid £300k debt explanation
Jesse Lingard's career in football is often remembered for his spell at Manchester United between 2015 and 2022. Now, at 32, the Warrington-born midfielder plies his trade in South Korea with FC Seoul.
The former England international moved to Asia 12 months ago and he has since played 26 games, scoring six and assisting three. Off-the-field, he continues to be active on social media sharing jokes with teammates - just as he did with the likes of Marcus Rashford and Paul Pogba.
However, the brand 'Jesse Lingard' is no longer the one it once was. Reports in January claimed the 32-year-old had been forced to fold his once-popular fashion brand 'JLINGZ' after almost £300,000 worth of debt was built.
The Sun have claimed that 'JLINGZ' placed the company into voluntary liquidation after the latest accounts lodged with Companies House showed the firm sat at £276,883 in the red. The report even suggested that the brand had been in a similar position since its inception six-and-a-half years ago.
Lingard applied for trademarks to cover clothing, footwear, headgear and his JL symbol goal celebration before the 2018 World Cup. He went on to showcase the celebration in Russia after scoring in the win against Panama.
Chief Business of Football writer at Reach PLC, Dave Powell, provides an insight into why Lingard's external ventures may have failed to live up to the excitement
“Fashion notoriously runs in seasons, and the popularity of brands can be extremely volatile," Powell said.
“When Lingard applied for trademarks to cover clothing, footwear, headgear and his ‘JLingz’ celebration, he was doing so when he was an important player for Manchester United and England, with the launch of the company coming off the back of his


