Former CFL executive Christina Litz named Northern Super League president

Christina Litz, whose resume includes executive stints with the Canadian Football League, Woodbine Entertainment and Manitoba's True North Sports and Entertainment, has been named president of the Northern Super League.

The new professional women's soccer league is slated to begin next April with franchises in Vancouver, Calgary, Toronto, Ottawa, Montreal and Halifax.

"We're really excited to have her," league co-founder Diana Matheson said of Litz.

"She's got such perfect experience at the CFL, with the [NHL's Winnipeg] Jets, doing a number of other things. She knows the space so well," added the former Canadian international. "And that's exactly what we wanted coming into this."

Matheson, meanwhile, is taking the title of chief growth officer, focusing on "developing further league opportunities," according to the league.

Litz, a Winnipeg native, worked on Bay Street after earning her law degree from the University of Manitoba.

She joined CHUM Radio and Television as role of director of business and legal affairs before working for Telus, Rogers Communications and eventually Corus Entertainment as vice president, digital content and engagement.

She spent five years with the CFL with her last position as chief marketing, digital and strategy officer, before serving as Woodbine's vice-president, business development and revenue. In May 2021, she joined True North, leading the commercial side of the parent company to the NHL's Winnipeg Jets and AHL's Manitoba Moose.

WATCH l CanWNT players, coach on importance of Northern Super League:

Litz, a mother of two who will be based out of Winnipeg to start, says her career path led her to the new league.

"Really coming here is a full-circle moment where I really feel like