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Saudi football ‘captures world’s imagination’

arabnews.com

JEDDAH: Saudi football’s Pro League is being televised in more than 170 territories since Cristiano Ronaldo signed for Al-Nassr and it has “clearly caught the imagination of broadcasters worldwide,” a senior league executive said on Thursday.

Clubs have persuaded global stars to play in the Kingdom, with Karim Benzema, Jordan Henderson and Sadio Mane among those following in the Portuguese international’s footsteps.

Last month Al-Hilal made a $328 million bid for Kylian Mbappe, arguably the world’s best player, but the Paris Saint-Germain striker turned down a move.

Nevertheless, British director Peter Hutton, a member of the league’s board, told the BBC: “I think the budgets are in place for a number of years — you know, I don’t see this slowing down. “I’ve worked in sport for 40 years and I’ve never seen a project as big, as ambitious and as determined to be a success.” Manchester City manager Pep Guardiola said the Saudi League had “completely changed the market” and he expected more high-profile players to move to the Kingdom.

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Riyadh: Saudi Arabia’s extraordinary football expansion is a “long-term project” with strong government support, unlike the short-lived Chinese boom, a senior league official told AFP. The Saudi Pro League has a years-long commitment from the oil-rich kingdom’s rulers in its goal to become one of the world’s top competitions, chief operating officer Carlo Nohra said. Nohra was speaking at Al-Hilal’s unveiling of Brazilian superstar Neymar, who joins Cristiano Ronaldo, Karim Benzema and a host of other big names in a spending binge costing hundreds of millions of dollars.
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Chelsea have reportedly added Nottingham Forest forward Brennan Johnson to their list of potential targets up front. According to The Guardian the Blues have already held initial talks with the 22-year-old, as Forest are believed to want £40million for his services.
Al-Nassr’s start to the Roshn Saudi League season went from bad to worse on Friday as they lost 2-0 to Al-Taawoun in front of their own fans in Riyadh.
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