WWE Crown Jewel sets viewership record as company looks to capitalize internationally ahead of WrestleMania 41
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WWE’s Crown Jewel premium live event broke all-time viewership records over the weekend as Cody Rhodes and Liv Morgan were awarded the Crown Jewel titles.
In a news release first obtained by Fox News Digital, WWE said this year’s Crown Jewel set a record for the most-watched WWE event from Saudi Arabia.
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Paul "Triple H" Levesque, left, with the new Crown Jewel Men's Champion Cody Rhodes during Crown Jewel at Mohammed Abdo Arena on Nov. 2, 2024 in Riyadh, Saudi Arabia. (WWE/Getty Images)
The company said the event saw a 28% viewership increase from last year’s event. It was also the sixth Crown Jewel event that was sold out at Mohammed Abd Arena in Riyadh.
The event's success put an exclamation point on a highly successful run overseas for WWE. The company has held premium live events in Australia, France, Scotland, Canada and Germany so far this year. Crown Jewel was the second event in Saudi Arabia and Survivor Series: War Games will be in Canada at the end of the month.
Additionally, WWE announced the RAW and SmackDown brands will have an international schedule as well. Belgium, Austria, the Netherlands, Spain, Italy, England and Northern Ireland will have Road to WrestleMania events in 2025. WrestleMania 41 takes place on April 19 and 20 in Las Vegas.
Crown Jewel was highlighted by the awarding of the Crown Jewel Championship for the men’s and women’s divisions. Rhodes, the Undisputed WWE champion, faced off against World Heavyweight champion Gunther. Morgan, the Women’s World champion, fought against Nia Jax, the WWE Women’s champion.
Rhodes and Gunther main-evented the show