Juranovic to Atletico Madrid, a rumour that isn't really a rumour at all

Every opportunity they get, the papers are jumping on the possibility of Josip Juranovic leaving Celtic.

Yet, since the day Fabrizio Romano tweeted that he may be exiting the club, not one single concrete offer has been made for the player.

All that tweet seemed to do was give the SMSM licence to create stories on the player that aren’t really stories at all.

Take yesterday’s article in the Daily Record by Mya Bollan, where we’re told that Juranovic could be facing a transfer waiting game.

A waiting game for what exactly?

Apparently Atletico need to sell players before they can make a move for the Croatian.

This is arising from rumours that they are interested in the right-back.

Rumours.

Just like Fabrizio Romano’s tweet, which put the cat amongst the pigeons and left the SMSM rubbing their hands with glee.

At this time of year, especially this year, we’re beginning to realise the acute reality of “rumours”.

As transfer silly seasons go, this one is right up there.

Take a look at this paragraph, for instance, in Bollan’s article:

“Celtic defender Josip Juranovic could be facing a transfer waiting game, with Atletico Madrid needing to sell players before they can move for the Croatian.”

“The right back has been linked with a move away from Parkhead this summer and the Madrid outfit have been at the forefront of the rumours so far. However, the Spanish giants may be putting a halt to the potential move before it has even begun if their club president’s comments are anything to go by. Club chief Enrique Cerezo has issued an update on his side’s business plans this summer, revealing they may need to move some of their current players on before diving into talks with new recruits.”

In effect, that paragraph basically states