Jason Day finding his identity again with Malbon Golf ahead of Masters: 'I look nothing like anyone else'

Fox News Flash top sports headlines are here. Check out what's clicking on Foxnews.com.

As the Australian native Jason Day stepped up to the first tee at The Sentry in Hawaii to start his 17th season on the PGA Tour in January, he looked different. 

For the first time in seven years, Day wasn't wearing his typical Nike gear. And he wasn't back with Adidas, the brand he spent a decade with prior to his move to Nike.

Instead, he had a pair of loose, straight-legged tan pants with a baggier polo compared to the regular ones seen on Tour with a green, cursive "M" embroidered on his right pec. The same cursive font was used to write the name of the brand that has taken the golf world by storm down his right pant leg toward the ankle: Malbon.  

CLICK HERE FOR MORE SPORTS COVERAGE ON FOXNEWS.COM

Jason Day hits bunker shot in Malbon Golf attire. (Malbon Golf)

Where culture and fashion intersect with golf, you'll find Malbon Golf, the brand founded by Stephen and Erica Malbon in 2017 because of their love for the game. It's a lifestyle brand that has appealed to the likes of famous rappers, skateboarders, athletes in other sports, the everyday golfer, and now Tour players like Day, who wanted individuality back on the course. 

"I was kinda getting tired of wearing similar stuff over and over again," Day told Fox News Digital over Zoom prior to teeing it up at Augusta National this week for the 2024 Masters, where he'll be wearing Malbon for the first time. "I think it was to a point where I was like, ‘You know what? I think I’m going to go more custom kinda stuff. Wear my own thing.’

"I was kinda sick of looking across at another athlete that was wearing the exact same thing as me, you know what I mean? On any given day, you’re