ITV confirms new Big Brother series for 2024 as celebrity edition to make comeback

Celebrity Big Brother will launch on ITV in the new year, the broadcaster confirmed today (Friday November 10).

It follows the revival of Big Brother on the channel, which began this autumn with 3.6 million viewers across ITV1, STV, ITV2 and ITVX. Now, following the success of the debut series, a star-studded celebrity edition will air on ITV1 and STV next year.

Celebrity Big Brother will see a new cast of famous faces isolated from the outside world as they embark on the ultimate social experiment, taking up residence in the iconic Big Brother house. Leaving luxury behind, the celebrities will take part in weekly nominations and tough tasks with cameras capturing their every move.

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ITV confirmed that, like the current series of Big Brother, Celebrity Big Brother will be followed each night by Celebrity Big Brother: Late & Live. The programme, currently hosted in turn by presenters AJ Odudu and Will Best, who also front the live shows as a pair, gives viewers an additional hour of exclusive content.

Airing on ITV2 and ITVX, Celebrity Big Brother: Late & Live will once again be the only place to watch the famous evictees first live interview alongside an array of unmissable exclusive features including access to the camera runs, special guest commentary and debate.

The channel is yet to confirm whether AJ and Will will return as hosts for the Celebrity edition of the show.

Paul Mortimer, director of reality commissioning and acquisitions and controller, ITV2 and ITVBe said: “The reception from our viewers to Big Brother’s return has