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Deion Sanders drops hard truth on why he was direct with Colorado players upon entering program

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Deion Sanders has the Colorado Buffaloes 3-0 to start the season and has the entire college football world keeping a watchful eye on what he’s doing in Boulder.

Sanders took the Colorado job after Jackson State wrapped up the Southwestern Athletic Conference championship with hopes of turning around a Buffaloes team that won only one game during the 2022 season. Gone were the days of Kordell Stewart, Rashaan Salaam and Michael Westbrook – or so everyone thought.


Colorado head coach Deion Sanders walks the perimeter of the field as players warm up before an NCAA college football game against Colorado State, Saturday, Sept. 16, 2023, in Boulder. (AP Photo/David Zalubowski)

"Coach Prime" came into the program and turned things on their head. He received some criticism for how he was so open with players from the old regime as he encouraged them to enter the transfer portal and look for playing time elsewhere.

In an interview with "60 Minutes" on Sunday, Sanders was pressed about whether he believed the so-called "scorched Earth policy" was good for the sport. The Pro Football Hall of Famer said it wasn’t his job to lie the student-athletes on the team.

"I think truth is good for the kids. We’re so busy lying we don’t even recognize the truth no more in society. We want everybody to feel good. That’s not the way life is," he said. "Now, it is my job to make sure I have what we need to win. That makes a lot of people feel good – winning does."

Deion Sanders hugs a player during the Rocky Mountain Showdown. (The Denver Post via Getty Images)