Amazon's 'luxurious' £6 anti-ageing moisturiser beauty buffs insist is 'set apart by its anti-wrinkle properties'

Amazon customers looking to reduce the visibility of fine line and wrinkles have been blown away by a £6 firming and anti-ageing moisturiser. A budget buy, the he Nivea Q10 Anti-Wrinkle Power Firming Day Cream SPF 15 (50ml), is just £6.50 on the online retailer's website, but despite its price tag, beauty buffs insist it is 'set apart by its anti-wrinkle properties'.

Nivea's Q10 range has long been a bestseller among beauty fans who are looking to support the skin’s natural creation of q10, protect cells from damage and slow the ageing process. The Q10 Anti-Wrinkle Power Firming Day Cream is just one of the products in the range which is said to effectively fight lines and wrinkles, while leaving skin tighter and firmer.

Alongside the powerful Q10 ingredient, the face cream also comes with SPF 15 and UVA/UVB protection help to protect the skin against sun-induced wrinkle formation and premature skin ageing. Customers who have tried the day cream have found their forehead wrinkles have been reduced by 19%, crows feet by 17% plus wrinkles around the cheek and mouth area by 25%, according to Nivea.

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Fans of the Nivea firming day cream who have purchased the product through Amazon have given it an average of 4.6 stars out of five, from over 6,800 reviews. Beauty buffs have noted the moisturiser's ability to 'instantly hydrate and replump skin' as well as leaving skin buttery soft.

One reviewer who gave the NIVEA Q10 Anti-Wrinkle Power Firming Day Cream a glowing review