Alex Palou aims to shine light on veteran suicide with American Legion 'Be The One' car at Indy 500

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Fox News Flash top sports headlines are here. Check out what's clicking on Foxnews.com. When Alex Palou won the pole at the Indianapolis 500, setting the fastest four-lap average speed in history at 234.217 miles per hour, his mind was on something more than the top starting position for the "Greatest Spectacle in Racing." During an interview with NBC Sports after his finish, he looked into the camera and said something that resonates with his primary sponsor, the American Legion.  "This one today is for every veteran in the United States," Palou said.  CLICK HERE FOR MORE SPORTS COVERAGE ON FOXNEWS.COM Alex Palou poses after winning the pole position for the Indianapolis 500. (Chip Ganassi Racing) Racing sponsors aim to sell a product, whether it’s motor oil, tires or soft drinks.

But Palou and Chip Ganassi Racing have an American Legion wrap on their No. 10 Honda that says "Be The One" on its side and spoiler.

It’s an important message that hits harder on Memorial Day weekend in Indianapolis. In the United States, 17 veterans commit suicide every day.

The American Legion's "Be The One" campaign wants to not only lower that number but eradicate veteran suicide. Palou, who was born in Spain and has only lived in the United States four years, admitted he wasn’t too comfortable being the face of this impactful organization for veterans because "I never had any family member that was a veteran." SCARY INDY 500 PRACTICE CRASH SENDS DRIVER TO HOSPITAL However, stories from people on his team and learning more about the mission quickly changed his mind.   "It was huge to learn that we have some veterans in our team, and they could really explain what they went through, what friends went through and really send the