'A 39-year-old who looks 25 recommended a skin firming cream to me - it hasn't disappointed'

A beauty buff says she's 'not been disappointed' since trying a budget anti-ageing cream reccomended to her by a 39-year-old who 'looks like 14-years younger'. The firming cream, which has almost 800 five-star ratings, promises to minimise fine lines and wrinkles while plumping sagging skin.

First Aid Beauty Firming Cream is supercharged with peptides, which work to minimise the look of fine lines and support the illusion of a bouncy, collagen-rich complexion. Meanwhile, niacinamide promotes a more even appearance.

It's said that after use, the skin feels touchably soft with a supple finish. To use it, you apply to the face and neck twice daily in the AM and PM. It can be use alone or over a serum.

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A 50ml pot of First Aid Beauty Firming Cream with Peptides, Niacinamide + Collagen 50ml currently costs £40 at LookFantastic. However, it's cheaper at Boots and Amazon where it's £36 - working out cheaper still for Amazon Prime customers who have the added benefit of free next day delivery.

One impressed beauty fan gave the First Aid Beauty Firming Collagen Cream a five star rating, raving: "A 39 year old who had skin like a 25 year listed six holy grail products and this was one them and I haven’t been disappointed."

A second said: "Great moisturiser at a great price. Very hydrating without being too greasy and makes a good base for makeup. Skin looks great when I’m using it. Love that it contains niacinamide and peptides too."

"As a daily First aid beauty user I absolutely love this brand…quality is as good as any high end brand..yes