Adrian Wojnarowski Jayson Tatum Ime Udoka Boston Football Sporting basketball cycling Adrian Wojnarowski Jayson Tatum Ime Udoka Boston

Sports media is unequipped to handle the Ime Udoka workplace scandal

cbc.ca

This is a column by Morgan Campbell, who writes opinion for CBC Sports. For more information about CBC's Opinion section, please see the FAQ. We knew Jayson Tatum would field some heavy questions at Boston Celtics media day this week.

He's the best player on last season's NBA Finals runner-up, set to lead the team into an uncertain season. The Celtics' once-bright outlook has grown hazy following the news that the club had suspended its head coach, Ime Udoka, for the upcoming season for his role in a workplace sex scandal.

If Tatum, a three-time all-star, wasn't privy to inside information on Udoka's alleged indiscretions, he at least figured to have known before we did.

If nobody at the Celtics gave him a heads-up, how did the MVP of last season's Eastern Conference Final learn that Udoka wouldn't coach the team this year? "Sh-t," Tatum said at media day. "On Twitter, like everybody else." If you logged on sports Twitter, or caught a debate show late last week, then you probably consumed some of the many, many, many bold, bad takes this situation has generated.

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The Eastern Conference is stacked. And deep.
The Boston Celtics handled the Ime Udoka investigation and suspension by the corporate handbook: They kept the woman’s name out of the news, kept details confidential (not even telling the players much for legal reasons), and acted swiftly and decisively.
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