The WSL is about to start – and now is the time to support your team

As football fans we know the big events are the culmination of years of preparation, but also that it is through everyday life that the game develops. Attending your club’s league and cup games, watching them on TV and engaging in their social media channels means they can continue to push upwards and strike new commercial partnerships.

And now it’s time to put it to a test. After a summer to remember until the end of our days with a hugely successful Euros taking place in England, we kickstart a new Women’s Super League season feeling all optimistic and re-energised. How will the “new” women’s football fans respond? Will they turn up to support their club?

The signs are promising. Arsenal have already sold more than 40,000 tickets for the first north London derby of the season against Tottenham, which will be held at the Emirates on 24 September. The tickets sold already surpasses the record attendance of the a WSL game (38,262), a reflection of the European Championship and the Lionesses’ success.

“I think we’ve seen over the summer just how powerful that connection can be when you have big crowds and that feeling of engagement around matches,” says Clare Wheatley, the former player who is now head of women’s football at Arsenal. “There’s always been great support for our women’s team from our supporters and we know this season will be no different.”

For the 2022-23 campaign we will be able to see first-hand how the European title has affected women’s football in England and around the UK. Hopefully we will see record attendances, increasing revenue for clubs and more interest not only in the UK, but around the world. Now is the time to pick up the slack. This will increase girls’ participation in the sport and help