The CW Network, LIV Golf forge multiyear broadcast rights agreement

BURBANK, CA/WEST PALM BEACH, FL: LIV Golf and The CW Network on Thursday announced they have entered LIV’s first-ever US broadcast television and streaming agreement.

After a competitive bidding process, LIV Golf awarded the rights to its live event coverage in a multi-year partnership with The CW. Beginning with the 2023 LIV Golf League season, The CW will air all 14 global events and stream the events live on The CW App.

“This is a momentous day for LIV Golf as this partnership is about more than just media rights. The CW will provide accessibility for our fans and maximum exposure for our athletes and partners as their reach includes more than 120 million households across the United States,” said Greg Norman, CEO and commissioner of LIV Golf. “We’re very proud to note how consequential it is that a league that has only existed for one year has secured a full broadcast deal in its debut full league season.

“The CW and its majority owner, Nexstar Media Group, recognize the enormous interest in and potential of our league and with their support, more fans will experience the energy and innovative competition that LIV Golf is using to reinvigorate the sport. The CW is a world-class media partner, and we are honored to be joining forces to further bring LIV Golf to life as they stake their claim in professional sports.”

The CW is one of America’s five major broadcast networks, offering 14 hours of primetime programming, Monday through Sunday. It is 75 percent owned by Nexstar Media Group, Inc. (NXST: Nasdaq), America’s largest local television and media company.

“Our new partnership between The CW and LIV Golf will deliver a whole new audience and add to the growing worldwide excitement for the league. With CW’s