Super Bowl or bust? Lions' Dan Campbell unsure 'what bust is' - ESPN

ALLEN PARK, Mich. — Padded practices haven't even started yet, but with OTAs beginning this week and mandatory minicamp set for June 4, Lions head coach Dan Campbell has his sights set on bringing a Super Bowl to Detroit.

«I don't see bust. I see Super Bowl,» Campbell said Thursday. «I don't know what bust is.»

Detroit currently has the fourth-best odds (+1100) to win a championship, according to ESPN BET, after enjoying a storybook run in 2023 that ended in the NFC Championship Game against the San Francisco 49ers.

This offseason, the team has revamped its defense by signing former Cincinnati Bengals defensive tackle DJ Reader along with drafting rookie cornerbacks Terrion Arnold (first round) and Ennis Rakestraw Jr. (second round) in addition to a plethora of other moves.

«You've got to set yourself up no different than last year, certain things you gotta do to really make that valid and to make that a reality,» Campbell said about the team's championship ambitions. «Ultimately, that's what we want to do. Now to do that you better win the division.

»You've got to give yourself the best odds you can. You need to win the division; you need best seeding you can possibly do," he said. «OK, well how do you do that? You've got to start with where we're at now. You've got to go back to work. You've got to do all the little things, which to this point, our guys have done.»

The Lions have also secured their foundational pieces by agreeing to offseason extensions for Campbell and general manager Brad Holmes, as well as massive four-year deals with veteran quarterback Jared Goff, All-Pro wide receiver Amon-Ra St. Brown and All-Pro offensive tackle Penei Sewell that'll align them together for the future.

Despite interviewing for