PETA calls on LeBron James to make foundation's Starbucks location dairy free, citing 'dietary racism'

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The LeBron James Foundation officially opened House Three Thirty to the public in Ohio last week, which will serve as a place for families of the Akron community to obtain job training and to help give them control of their financial needs.

The foundation also opened a Starbucks Community Store inside the building and with that, the People for the Ethical Treatment of Animals (PETA) called on James and his foundation to make a game-changing play regarding the coffee shop.

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Surrounded by students and community partners, LeBron James talks about the creation of the I Promise School during an LeBron James Family Foundation event on Tuesday, April 11, 2017 at the East End Goodyear Theater in Akron, Ohio. (Michael Chritton/Akron Beacon Journal/Tribune News Service via Getty Images)

Lisa Lange, senior vice president of PETA, wrote a letter to the Los Angeles Lakers superstar and the foundation "about a request that would really score big." Lange wrote that Starbucks "perpetuates dietary racism through its vegan milk upcharge."

"This policy unjustly penalizes millions of lactose intolerant Americans, particularly people of color, since around 80% of Black and Indigenous Americans and more than 90% of Asian Americans are affected," the letter read. "We believe that no one should be punished for wanting to make a more compassionate and environmentally conscious choice. That’s why I’m urging you to make a game-changing play by insisting that the Starbucks store at House Three Thirty be the chain’s first dairy-free location."

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