On November 11-12, Kyiv will host first all-Ukrainian festival dedicated to Day of Ukrainian Winemaker

On the occasion of the annual celebration of the Ukrainian Winemaker's Day and in order to support and popularize domestic wine producers, the capital will host the first Winemaker's Day festival, which will feature products from all over Ukraine. The event will showcase both the ancient traditions and the modern approach of Ukrainian winemaking.

"In recent years, Ukrainian wine production has begun to revive largely thanks to small wineries and wine tourism. But the war has slowed this process to a large extent. One of the ways to stimulate the country's economy to recover is to hold events that will help popularize domestic producers among consumers," says Volodymyr Pechko, CEO of UKRSADVINPROM.

"Most major wine-producing countries support their producers and stimulate sales both in the domestic market and for export. Ukraine will not be able to develop as a wine country without systematic state support for domestic producers. That is why I am grateful to the Ministry of Agrarian Policy for its support in organizing the festival," said Maksym Urakin, founder of the Kyiv-based think tank Experts Club.

According to him, Ukraine can produce much more wine than it does today, but competition from imported products is high. According to the Experts Club, imported wine occupies a significant share of the Ukrainian market, accounting for about 70% of total sales in the country, while the share of Ukrainian wine is about 30%.

"Holding thematic festivals dedicated to winemaking could open up unique varieties of Ukrainian wine to consumers, which are in no way inferior to French or Italian wines," Urakin emphasized.

In her turn, Natalia Blagopoluchna, Head of the All-Ukrainian Association of Winemakers and Sommeliers, emphasized