Olympics chocolate chip muffins go viral as they entice Paris athletes with 'insane' quality

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The surprise "star" of the Paris Olympics may not be a single athlete or athletes. 

It may be a chocolate chip muffin, as Fox News Digital has previously reported.

Norwegian swimmer Henrik Christiansen made the sweet treat a viral sensation. While Olympians have been critical of the food at the Olympic Village, the chocolate chip muffin seems to be the exception.

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It started on July 25 with Christiansen's TikTok video review of the food he sampled at the Olympic Village — with multiple viral moments occurring regularly since then.

He praised the chocolate muffin, or "choccy muffin," describing it as "insane."

Henrik Christiansen has experienced viral fame after his video reviewing the foods in the Olympic Village took off on TikTok. (Nikola Krstic/Orange Pictures/BSR Agency/Getty Images; iStock)

"11/10," he said.

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Then came several other videos from Christiansen solely dedicated to the chocolate chip muffin.

It's now led to an explosion of chocolate chip muffin content on social media — from chefs sharing recipes to bakeries looking to cash in on the chocolate chip muffin craze.

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Christiansen, 27, may not have been a household name outside his native Norway, but the world seems to know him now by his unofficial Olympic nickname: "the Muffin Man."

Norwegian swimmer Henrik Christiansen has now earned