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No return for 'Warriors' as Worcester plan lower league rebrand

LONDON : Worcester Warriors, who were suspended from English rugby's Premiership in September, will not apply to play in the Championship and will merge with fourth-tier side Stourbridge and rebrand as “Sixways Rugby”, the owners said on Thursday.

The club were thrown out of the Premiership after going into administration and had a Feb. 14 deadline to meet various RFU criteria to play in the second-tier Championship.

The Atlas group were made the preferred bidders by the administrators but Jim O'Toole of Atlas told the BBC that some of the RFU demands for a Championship return were "too onerous" and unacceptable to the investors. "It would have given the RFU control over decisions that we as a business will have to take," Atlas said.

"This decision will clearly upset and annoy a number of people. The sad fact of life is that the Worcester Warriors brand and the Worcester Warriors business is gone. We didn't want to go down to the 10th tier as Worcester Warriors, so the name sadly will disappear. We are rebranding as Sixways Rugby (the name of the club's current ground). We're starting afresh. We believe it is time for a new start."

The merger with semi-professional club Stourbridge is subject to a vote from the lower league club's members, and would require RFU approval, but if it goes ahead, it would appear to mean that Worcester's new owners would avoid having to pay millions of pounds owed to creditors, including former players and employees.

The RFU said that their priority had always been to enable Worcester Warriors to play in the Championship and Worcester Warriors Women in the Premier 15s "in a sustainable way."

"The information required has been asked for repeatedly and deadlines were extended to provide the best

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