NHL stars' significant others continue custom jacket playoff tradition - ESPN

The Stanley Cup playoffs' most fashionable tradition continues to happen off the ice: the custom-made jackets for the players' significant others.

It's a tradition that has spanned at least a decade, incorporating team logos and players' names and numbers into inventive designs to support an NHL championship push.

This season's looks span from old-school outerwear to classic Canadian tuxedos. Joining us in breaking down the WAG jackets this season is Lexi LaFleur Brown, a hockey romance author, social media hockey influencer and the wife of former NHL forward J.T. Brown.

«Winning a Cup takes a full family effort and you best believe these women play a big part in that,» Brown said.

These bomber jackets were designed by Ben Weiner, a Boston-area fashion designer who creates custom jerseys as well as jackets known as Jeanius Jackets. The details on this one are remarkable. They're designed as «centennial» playoff jackets, as the franchise celebrates its 100-year anniversary.

The colors are inspired by that celebration, as well as the bear logo on the arms. Each player's significant other has his name stitched on to the labels, as well. «These jackets are a fan favorite this year and for good reason,» said Brown. «It's timeless and well-crafted. These jackets aren't just a fun accessory, they're keepsakes.»

These Panthers jackets have rhinestones, denim and some really sharp logo work on the back and the arms. «The Panther women are serving a head-to-toe Canadian tux look, and for that I thank them,» said Brown.

It's simple but effective. Look, it's South Florida in May. It's not like they're going to be wearing a Canadian down jacket.

The Rangers are famously one of the only teams in the NHL without a suited mascot. We're