Mark Cuban explains 'why the NBA should embrace tanking' after commissioner fines teams, condemns it

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After NBA Commissioner Adam Silver said last weekend that tanking is the worst it's been "in recent memory," Mark Cuban believes he and the league office should "embrace" it.

The NBA recently fined the Utah Jazz and Indiana Pacers, who own a combined record of 33-78, $500,000 and $100,000, respectively, for sitting healthy players, and Silver said last weekend he is considering "every possible remedy" to combat it.

But Cuban, who has admitted to tanking in the past, posted on X "Why the NBA should embrace" teams not putting their best foot forward for future gain.

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Dallas Mavericks minority owner Mark Cuban watches the game between the Dallas Wings and the Indiana Fever during the first quarter at the American Airlines Center.  (Jerome Miron/Imagn Images)

"The NBA has…been misguided thinking that fans want to see their teams compete every night with a chance to win. It’s never been that way," Cuban began in a lengthy X post.

"When I got into the NBA, they thought they were in the basketball business. They aren’t. They are in the business of creating experiences for fans. Few can remember the score from the last game they saw or went to. They can’t remember the dunks or shots. What they remember is who they were with. Their family, friends, a date. That’s what makes the experience special. 

"Fans know their team can’t win every game. They know only one team can win a ring. What fan (sic) that care about their team’s record want is hope. Hope they will get better and have a chance to compete for the playoffs and then maybe a ring. The one way to get closer to that is via the draft. And