Liverpool announce new deal as £100m player emerges

Here is your Liverpool morning digest for Friday, August 19.

Liverpool announcing the extension of a long-running commercial partnership wouldn't usually garner that much attention in the grand scheme.

But that Nivea Men have agreed to continue partnering with the Reds until the end of the 2025/26 season is notable, and not just because they will have been the club's official men's grooming supplier for more than a decade.

The link-up with Nivea has arguably been the most prominent of all Liverpool 's commercial partnerships given the visible presence on both television and in print. After all, surely everyone has now seen the likes of Roberto Firmino, Trent Alexander-Arnold and James Milner looking after their skin.

And it all started with a first advert that was revealed at Anfield during the initial announcement of the partnership back in February 2015, which prompted quite possibly the most surreal press event the stadium has ever hosted.

While it was most definitely a case of two more points dropped for Liverpool on Monday night at Anfield the tone could have been even more sombre were it not for a moment of magic from Luis Diaz.

As Liverpool were being consistently repelled by Crystal Palace's back five, and having lost Darwin Nunez to a red card for a senseless headbutt on Joachim Andersen in the 57th minute and finding themselves a goal down to Wilfried Zaha's first-half sucker punch, Colombian winger Diaz took it upon himself to conjure an equaliser. The 25-year-old cut in from the left, skipped challenge after challenge from white shirts before rifling an unstoppable effort beyond Vicente Guaita. It gave Anfield a vital lift at a crucial time and provided Liverpool with the energy to attack the game despite