Kansas City Chiefs kicker Harrison Butker shares fashion and faith ahead of Super Bowl: 'All fits together'

People in Nashville told Fox News why they tune into this year's Super Bowl. Many say it's not to watch the game but to spot superstar Taylor Swift.

This weekend in Las Vegas for Sunday's Super Bowl, Kansas City Chiefs kicker Harrison Butker is certain to be looking sharp when he arrives at the stadium. 

Butker is one of the four co-founders of the new menswear brand Shepherd's. He told Fox News Digital in an email exchange that he'd been interested in menswear, and in particular its impact on elevating society, for "quite a while." 

"For the last few seasons I’ve enjoyed dressing more formally for games and I guess I’ve gotten a bit of a reputation for it," he said.

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Anyone who scrolls through Butker's Instagram account can see that at the start of the 2020-2021 NFL season, his postings began to shift from mostly game-day and practice action shots to — well, a bit of a fashion show. 

"Pregame photos are going to look a little different this year," he wrote as the caption for a photo taken prior to the Kansas City Chiefs game against the Houston Texans. In the photo, Butker is wearing a suit. 

Shepherd's showroom is in Kansas City, and each client is measured either in person or virtually for his clothing. Here, Nathan Price measures NFL kicker Harrison Butker.  (Shepherd's)

The pre-game suit pictures have continued ever since — with Butker wearing a variety of suit cuts, colors and patterns in each shot. 

"I’ve always been drawn to dressing well, but not necessarily ‘fashion,’" Butker said. 

For him, his clothes are part of a season-long process that begins once the team's schedule is released.

"We plan out everything together and go through a