'I started using a bee venom cream at 29 when wrinkles appeared - 10 years on, I have none'

Luxury skincare shoppers are raving about anti-ageing day cream from a brand rumoured to be one of Kate Middleton's favourites - which is currently heavily discounted. Some of those who have picked up lightweight daily moisturiser say they 'wouldn't be without it' after using it daily for the past 10 years.

Rodial's Bee Venom cream is a lightweight daily moisturiser that re-densifies skins appearance with bee venom, melittin peptide, soy isoflavones and stem cells. It gets to work at brightening skin tone, firming, smoothing and plumping the appearance of fine lines and wrinkles while improving elasticity in the skin.

A 50ml bottle of the stuff typically costs £130, but shoppers can save a whopping £80 on the Bee Venom SPF 30 cream as its slashed in price online right now. For a limited time, beauty buffs can pick up the cream for £50 directly from the Rodial website.

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The cream uses bee venom to plump and smooth fine lines and wrinkles, while soy ioflavone stimulates collagen and elastin production. Working in tandem, the light and nourishing lotion which sinks in to the skin quickly without any residue, creates a refreshed complexion for an overall younger look.

Rodial's Bee Venom SPF30 Day Cream has earned a near-perfect star-rating of 4.8 out of five from 110 reviews. One shopper said: "Smells absolutely amazing. Makes my skin feel nice and refreshed. The plumping it gives you is insane. Would highly recommend this product."

A second mentioned: "I love the ease of having a sunscreen on with a