Hoodies for £50 and £28 t-shirts: How much does merchandise cost inside Liverpool's Eurovision Village fan zone

The Eurovision Village is starting to fill up ahead of tonight's final. The Eurovision Song Contest 2023 finale will take place at Liverpool’s M&S Bank Arena with 26 countries competing to win the trophy.

Those unable to secure themselves tickets to the big event are heading to the nearby Eurovision Village, located at Pier Head.

The dedicated fan zone has been holding concerts, parties and screenings ever since it opened on May 5, with thousands soaking up the atmosphere. All of the events at Eurovision Village are free to attend, except for proceedings on Saturday, which require tickets - already sold out for £15 a go.

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And as crowds gather as the village opens and the events get underway, the price tags attached to the merchandise on offer have been revealed. If you want to mark the special occasion, the most expensive way to do it is with Eurovision's 'heartbeat' hoodie - going for £50 a pop.

The next rung down is a t-shirt, with a £28 swing ticket. Then comes the Eurovision baseball cap at £18, followed by the Eurovision CD for £17, the UK mug for £10 and a commemorative lanyard for £6.

What do you think of these prices? Let us know in the comments!

The Eurovision Village will be packed with events this afternoon and into the evening, including DJ sets and performances. There will be appearances from the Vengaboys, Sophie Ellis-Bextor, Fleur East and Danny Beard.

Eurovision royalty Conchita Wurst, who won the contest in 2014, and Jedward, who represented Ireland in 2011 and 2012, will also be performing. A unique area – Discover Ukraine – will be dedicated to celebrating Ukrainian creatives, with a whole range of European food and drink on