Holly Willoughby finds it 'hard to talk about' Will Smith and Chris Rock as ITV This Morning wades into debacle

It will probably go down as one of the most memorable moments in Oscars history but Holly Willoughby said it was 'hard' to talk about on This Morning.

Of course, we are referring to the moment Will Smith stormed the stage at the 94th Acadamy Awards ceremony and took a physical swipe at comedian Chris Rock. It came after the comedian made a joke about his wife, Jada Pinkett Smith.

Smith appeared to take offence at a gag comedian Rock made about his wife's haircut. Red Table Talk host Pinkett Smith has previously spoken about her struggles with alopecia and said it is what prompted her to shave her head.

READ MORE: Will Smith 'calmed down' by Bradley Cooper after storming stage before picking up Oscar with emotional speech

Rock said: "Jada, can’t wait for GI Jane 2," prompting the actress to roll her eyes. Despite reportedly being seen smiling at first, Smith was soon up out of his chair and walking up on stage where he hit Rock in the face in front of the star-studded audience at the Dolby Theatre in Los Angeles.

He then returned to his seat, leaving a stunned Rock on the stage before shouting twice: "Keep my wife’s name out of your f****** mouth."

Rock was clearly flustered as he tried to resume presenting the best documentary feature category. He is yet to comment publicly on the incident but it is reported that he is not pressing charges.

The shock bust-up has been the talk about many of the UKs' biggest daytime shows, including Good Morning Britain and This Morning. Hosts Holly and Phillip Schofield discussed the controversial altercation on the ITV show alongside their American entertainment correspondent Sam Reuben, show regular Gyles Brandreth and LBC's Julia Hartley-Brewer as the subject dominated their