Holly Willoughby fans say 'this is why' as she's seen before and after glamourous transformation

Holly Willoughby showed the before and after of one of her glamorous transformations as she gave fans a glimpse behind the scenes. The This Morning star was seen getting ready for one of her latest shoots for her lifestyle brand Wylde Moon.

She launched the business venture after being inspired by 'sound baths' during her time in Australia in 2018 when she stepped in for Ant McPartlin to host hit reality show I'm A Celebrity... Get Me Out of Here! alongside Dec Donnelly.

The lifestyle website explores topics from 'beauty and fashion to energy and healing' and features its own boutique, where Holly has launched her own perfumes, candles and reed diffusers.

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And last week, Holly was seen looking angelic in a short clip as she lit a little tealight candle. The 42-year-old looked gorgeous in a flowing white dress as she knelt on the grass next to a small wooden bench, on which she had laid out leaves, branches and some decorations.

After striking a match, the blonde beauty held her face in her hands, gazing down at the burning wax melt well as toward the camera. Explaining the reason for her angelic and whimsical appearance on her Instagram grid, Holly promoted that Wylde Moon, was having a summer sale with discounts across most of her products including candles and wax melts.

In a clip posted on the official Wylde Moon Instagram, Holly could be seen sitting in the hair and makeup chair sporting a pink strappy top tucked into a pair of floral shorts. She could be seen having her hair blow-dried and getting makeup put on her face as she got made over before being seen shooting the look seen in her latest video.

She was then seen