‘Helsinki Crimes’ Finnish Commissioner MTV Ramps Up Overseas Co-Productions, Plots TV Version of Jo Spain Novel ‘The Last to Disappear’ (EXCLUSIVE)

Annika Pham Finland’s leading commercial broadcaster MTV, commissioner of TV hits “Conflict” (sold by Keshet Intl.) and “Helsinki Crimes” (distributed by Oble Ent.), is betting on fewer but bigger dramas and ramping up its international co-productions within the Nordics and beyond Its revamped strategy should not be affected by its upcoming change of ownership – from Telia to Schibsted Media – according to CEO Johannes Leppänen: “MTV has a strong position in the Finnish market and Schibsted Media is looking forward to supporting MTV’s leading position also within drama into the future,” he told Variety. The Finnish broadcaster’s revamped drama order and outward push was initiated a year and a half ago, but will be gearing up to a new level in 2025.

“We have around 10 co-production projects in our pipeline and hope to greenlight some of them before the summer, then the next stop is New Year,” said Janne Vakio, MTV commissions and content development manager. The TV executive says the flexible-windowing model under the post-Peak content new world order, has been a game changer for MTV.

“We used to finance lower-budget shows at 100% and ask for exclusive rights for Finland. Now we’re open to all windowing configurations and betting on domestic shows with a bigger quality level and international potential.