Electric Motion next to join FIM E-Xplorer World Cup

Electric Motion is the second manufacturer to be announced as part of FIM E-Xplorer World Cup’s inaugural season.

Lining up alongside M-TEC (Mugen) and others still to be announced, the pioneering French manufacturer’s innovative electric motorcycles will take on the competition over three rounds held in both urban and rural environments around the world later this year.

Founded by Philippe Aresten in 2009, the company first sketched an electric off-road motorbike as early as 2010 before honing its engineering and design over the next decade and expanding its range of bikes. Now situated at a bespoke headquarters and manufacturing facility in the town of Vendargues, France, the Electric Motion team is preparing for a new chapter in its history and one of its greatest challenges to date: competing in the electric, all-terrain FIM E-Xplorer World Cup. By competing with other top tier manufacturers, Electric Motion will use the series to further advance and develop their proprietary technology, benefiting from the lessons learnt on both urban and rural tracks. These lessons will inform the development of the marque’s future products that will appeal to a new generation of climate-conscious and curious riders, keen to explore without damaging the environment.

“I have been following the project of Valentin and his team since the beginning,” Electric Motion CEO and Founder, Philippe Aresten said.

“I was particularly impressed by Valentin’s professionalism in his approach and in the different stages of his magnificent project. We share the same passion and like the originality of the concept as well as the profile of the event, which opens the door to something radically different than the typical, standardised two-wheeled