‘Couldn’t have scripted it better’ — Baseball United chief’s pride after record UAE Series attendance and viewing

DUBAI: A record three million viewers watched the three-game UAE Series between the Arabia Wolves and the Mid East Falcons last weekend, Baseball United has announced.

The series was carried by 17 linear and digital broadcast partners and drew viewers from more than 100 countries including the US, Canada, Mexico, Japan, France, the UK, Italy, Australia, the Dominican Republic, Venezuela, India, Pakistan, South Africa and Saudi Arabia, making it the most-watched baseball event in the history of the region.

The series marked the first time the Wolves and the Falcons — the league’s two UAE-based franchises — took the field. The Dubai-based Wolves won all three games, including a close 5-4 victory in Sunday’s finale.

The series was hosted at Baseball United’s new ballpark at The Sevens sports and entertainment complex in Dubai and was a complete sellout. The modular seating currently accommodates 3,000 fans, with plans to scale up to 10,000 for future events.

“We are truly grateful to reach another set of milestones on our journey toward building the region’s next great sport,” said Kash Shaikh, chairman, CEO and co-founder of Baseball United, the first professional baseball league focused on the Middle East and Indian subcontinent.

“This past weekend, we put two of our franchises on the field for the first time. We had several of the world’s best baseball players playing for the first time at our new ballpark. We sold out each night. We reached millions of new fans on social media. And we had a record number of broadcast partners and viewers. And, of course, we had three great games of high-quality baseball. We couldn’t have scripted it any better. I’m very thankful to all of our partners, and very proud of our