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Canada's Sports Hall of Fame completes overhaul to modernize museum

Canada's Sports Hall of Fame has completed a seismic shift from bricks and mortar in Calgary to a hybrid involving a museum in Ottawa and an emphasis on digital storytelling.

From Wayne Gretzky to Georges St. Pierre to Clara Hughes to thoroughbred Northern Dancer, no other institution dedicated to Canadian sports history covers the same breadth of sports and artifacts as Canada's Sports Hall of Fame.

The Order of Sport induction class of 2023, for example, included figure skaters, a mixed martial artist, a curling team, an Indigenous softball player, a judo coach and an Indigenous lacrosse pioneer.

Her opinion was provocative because after six years without a physical home, the Hall at Calgary's Canada Olympic Park had just opened in 2011 for $30 million in federal, provincial and municipal money.

The 4,200-square-metre foot building, which closed to the public in 2020 during the COVID-19 pandemic and never reopened, is for sale.

"My proposal to the board was 'this is not engaging enough Canadians and it's not engaging Canadians that really have no connection to sport, so how do we do that?"' Bernard told The Canadian Press.

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"The struggles were real. They were seeing 40,000 people a year in the building. We're a national museum of sport and we were not seeing enough people. We were not connecting with enough youth.

"What I proposed to the board was 'The building is actually hampering our reach across the country, so would you be agreeable that we sell the building and use those funds to really expand our digital reach?' My promise to them was we'll reach millions and not thousands."

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The Hall's 100,000 objects and

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