W hen Saudi Arabia’s Al-Nassr announced the arrival of Cristiano Ronaldo in late December, their Instagram following jumped from less than 1 million to almost 15 million. On the pitch, despite Ronaldo’s best efforts, the Riyadh club slipped from first when he arrived to finish second in May as Nuno Espírito Santo led Al-Ittihad to a first championship since 2009.
