Al-Ittihad Club: A season of success and community leadership

JEDDAH: Al-Ittihad Club, the oldest sports club in the Kingdom of Saudi Arabia, continues to strengthen its position as a leading national sports institution that not only achieves championships on the field, but also strives to make a positive impact beyond its walls.

At the conclusion of the 2024–2025 season, which saw a 10th Saudi Pro league title win, the club presents an inspiring model of sustainable corporate social responsibility.

Under the supervision of the club’s nonprofit organization, the Social Responsibility Department has implemented more than 42 quality initiatives targeting people, the environment and the community, both locally and internationally. These efforts align with the Kingdom’s Vision 2030, which aims to build a vibrant society, a thriving economy and an enhanced quality of life for all within an ambitious nation.

These initiatives reflect a clear leadership vision, firm strategic support and almost three consecutive years of consistent, institutional CSR activity, shaping Al-Ittihad into a national role model for sustainable development through sport.

Strategic Support from Club Leadership

This success was driven by the vision of Al-Ittihad Chairman Loay Mishaby, who made social responsibility a strategic priority for the club, not just as a symbolic commitment, but also as a pillar of its institutional identity.

The chairman’s vision was supported by the board of directors, who helped expand the reach and depth of initiatives through robust oversight, strategic facilitation and enabling public-private partnerships.

“This season, our goal at the nonprofit organization was to amplify our reach and deepen our impact through inclusive and meaningful CSR programs,” said Dr. Faisal Basha,