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Ron Gordon is convinced the new Sky Sports TV deal is Scottish football's best option and would be crucial in aiding the SPFL to hit its £50million jackpot. The Hibs supremo, along with bosses from Hearts, Aberdeen, Dundee United and Dundee, believe our game's revenue can be grown by £28.4million by 2029 after commissioning an independent Deloitte into enhancing finances.
Ambitious Premiership clubs are aiming to secure £50m yearly revenue by 2029 in a bid to increase Scottish football's money pot.
The SPFL could net as much as £38million-a-year with a new Scottish Premiership TV deal.
It might be too early in the season for Ron Gordon but most can't wait for Hibs and Hearts to go head to head.
There's nothing better than an early season Edinburgh derby, unless you're Ron Gordon.
Robbie Neilson insists he loves an early Edinburgh Derby after Hibs chief Ron Gordon slammed the scheduling. And the bullish Hearts boss is happy to embrace any favourites tag placed upon his team ahead of the showdown against their city rivals.
They say you should never go back but Hibs are right to make an exception for Martin Boyle.
"But I felt worse for everyone at the club. We still have improvements to make so I feel really badly for them when the football doesn't deliver, because they're working super hard."