The headlines may belong to Max Verstappen yet again but Formula One’s rumour mill has a burning fascination for just one man – Mercedes driver Lewis Hamilton.
The seven-time world champion is the highest profile figure still to commit his future to his team for 2024. And more strange for the fact that his value to Silver Arrows is beyond dispute.
Hamilton is, without doubt, the sport’s biggest attraction globally even though Red Bull's reigning double world champion Verstappen, on his record run, is the man of the moment.
Hamilton is the only driver who transcends the sport and can just as easily move the needle in the United States, the UAE or Brazil as F1’s traditional heartland of Europe.
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