Williams drop Ayrton Senna logo from livery in break from the past

By Abhishek Takle

The Williams Formula One team have decided to remove logos paying tribute to fallen Brazilian great Ayrton Senna from their cars starting this season, with the former champions making a break with the past and embarking on a new era.

The triple champion, hailed and mourned as one of the greatest talents the sport has ever seen, was killed while racing for the Grove-based team in 1994 at Imola in only his third race as a Williams driver.

The team cars have carried various iterations of the Senna logo, from the trademark Senna 'S' to special edition stickers, every year starting 1995.

"The decision was that we want to move on in the future," team principal Jost Capito told reporters shortly after the outfit unveiled their new livery for the 2022 season.

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