Who is Lionel Messi's agent? Who looks after the interests of PSG’s former Barcelona superstar?

Lionel Messi is one of the most recognisable figures on the planet, with the seven-time Ballon d’Or winner establishing a reputation over the course of spells at Barcelona and Paris Saint-Germain that has allowed his celebrity status to transcend sport.

He is a marketing dream, given his profile around the world, and has worked on some of the most lucrative contracts that football has ever seen – with leading sides in Spain and France prepared to spend big in order to benefit from his remarkable skill set.

Who, though, manages Messi’s career behind the scenes and fills an agency role that allows the all-time great to prosper on the field? GOAL takes a look...

Messi’s path to the very top of the global game started out in humble beginnings in Rosario, Argentina at local side Grandoli.

His father, Jorge, coached the precociously-gifted talent at that stage, before a step up was taken to Newell’s Old Boys.

At 13 years of age it became clear that Messi was going to require hormone injections for a growth deficiency disorder and, despite not being poor, his family realised that assistance was going to be required in footing those bills.

Jorge reached out to Barcelona and organised a trial for his son in Catalunya, becoming his representative in the process.

Neither could have imagined what the future would hold at that stage, but Messi has always been close to his father and trusts him implicitly to look after his best interests on and off the field.

Jorge told Kicker in 2013: “(Leo) always followed what I said to him as his coach.

"Even today he is still like that. He has never told me, 'I’m grown up and the best player in the world'.

"The other day I mentioned a couple of things to him. I’m still the same as a father as