Tom Brady tells top NFL rookies don't let social media, branding come first: 'You're not going to win'

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Every NFL rookie heads into their inaugural season in the league hoping to take the right steps forward toward glory, but Tom Brady warns this journey isn't just an individual one. 

Fanatics CEO Michael Rubin hosted a luncheon with six first-round NFL Draft picks from April, and Brady, alongside rap mogul Jay-Z, dished out key pieces of knowledge for them heading into their new professional lives. 

The attendees were Chicago Bears No. 1 pick Caleb Williams, New England Patriots quarterback Drake Maye, Washington Commanders quarterback Jayden Daniels, Denver Broncos quarterback Bo Nix, New York Giants receiver Malik Nabers and Las Vegas Raiders tight end Brock Bowers. 

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Members of the 2024 NFL Draft class pose for photo with Tom Brady, Michael Rubin and Jay-Z (IG/@michaelrubin)

One of Brady's key concerns for young players entering the NFL is how they seem to take too much about their own personal accomplishments and brand instead of the team as a whole. 

"When you have 53 guys on the team, you think it’s about you. It ain’t about you. It’s about us," Brady said sternly in a video shared by Rubin. "And the biggest problem I see with a lot of the young players today, you guys are making it too much about I and me. Because of social media, because of branding and all that. It’s fine… you’re not going to win."

Brady added: "There was a difference between being a star and being a champion."

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Brady has said something to the same effect in the past on the "DeepCut with VicBlends" podcast last month, explaining