TikTok star, North Carolina college football player honors mother by supporting women fighting cancer

Fox News' Gerri Willis, Jackie DeAngelis and Kayleigh McEnany share their stories as part of breast cancer awareness month.

A North Carolina college football player is using his platform to help others in need.

College football defensive lineman Jon Seaton, who attends Elon University in Elon, North Carolina, is optimizing his NIL (name, image and likeness) deal to support more than 500 women who are battling cancer.

Seaton — who’s made it big on TikTok with nearly 2 million followers — teamed up with Outback Steakhouse and nonprofit organization Fighting Pretty on Thursday, Feb 2, to host a charity event.

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"It's really going to be just one of the proudest moments of my life so far," he told Fox News Digital in an interview before the event.

In honor of his mother, Carole Seaton, a breast cancer survivor, the initiative pulled together Elon students and community members to build "Strength and Beauty" kits for women with cancer.

From left to right, Jon Seaton Sr., Elon University football player Jon Seaton, breast cancer survivor Carole Seaton, Fighting Pretty founder Kara Frazier and Fighting Pretty director of outreach Corrine Christian at the Feb. 2, 2023, event in Elon, North Carolina. Football player Seaton called it "one of the proudest moments of my life so far." (Rachel Mikolay)

The customized kits include Fighting Pretty pink boxing gloves, lip gloss donated by Thrive Causemetics and an inspirational note from Fighting Pretty’s founder to promote strength and encouragement during the fight with cancer.

The kits will be delivered to women who are receiving cancer treatment at hospitals and clinics in Washington,