Tennis pro laments lack of brand deals for 'sweaty' female players as they're given to WAGs of top stars

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Tennis pro Daria Saville is ranked No. 108 in the world and among the top 10 best players who represent Australia.

Saville expressed her dismay with the lack of opportunities with brands as companies have turned to the wives and girls of some of the top players in the world instead of investing in the players themselves.

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Daria Saville celebrates during her match against Anna Blinkova at the Australian Open at Melbourne Park, Jan. 12, 2025. (Mike Frey-Imagn Images)

She sounded off in a video posted to her TikTok account on Wednesday. She screen-capped the video, "Brands are choosing WAGs (wives and girlfriends) over actual athletes… why?

"Let’s talk brand deals for a second," she started. "Tennis aesthetics are in right now, right? It’s all over the place, but female tennis players are not getting those brand deals. It’s actually tennis WAGs that fit into the ‘aesthetics’ rather than us sweaty tennis players.

"Spoke to a few influencer WAGs and they’re surprised that we don’t get the same opportunities. Is it that athletes are not as relatable as WAGs to the audience?"

Saville said a video of her getting ready to go watch her husband, Luke Saville, performed better on social media than "day in the life" videos.

Iga Swiatek shakes hands with Daria Saville after their match at the U.S. Open at USTA Billie Jean King National Tennis Center in Flushing, New York, Aug. 30, 2023. (Geoff Burke-USA Today Sports)

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