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LOS ANGELES – Sports agent Leigh Steinberg was a Los Angeles Rams fan even before he got into the industry and, for him, the team playing in Super Bowl LVI is a "full-circle" moment.
Steinberg, the chairman of Steinberg Sports and Entertainment, told Fox News Digital in a recent interview he watched the Rams in the early days of the NFL and formed a committee to try to stop the organization from moving to St. Louis in 1994.
"When my father took us to see Rams games in the ‘50s and ’60s into the Coliseum, we were in the $1.50 seats so far from the field that you would have needed an electron microscope to see the players. I fell in love with football, and then in 1994, when the Rams were talking about leaving Southern California to go to St. Louis, I formed a committee," Steinberg said.
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Leigh Steinberg arrives at the 11th Annual Experience Strength & Hope Awards at Skirball Cultural Center on Dec. 15, 2021, in Los Angeles, California. (Michael Tran/Getty Images)
"We had about 125 businessmen we called ‘Save The Rams.’ We fought really hard. We came up with a plan to do a sports town contiguous then with the Anaheim Stadium, which would be like a Disneyland of sports and be a tourist destination. That way, you can justify the expenditure for a stadium. We fought really hard, and when they had the vote going on in early ’94 at the league meetings that voted down the move. We were so ecstatic, but then they went ahead and approved it. I think it’s come full circle."
Steinberg, who is the agent for more than 300 pro athletes, including Kansas City Chiefs quarterback Patrick Mahomes and the
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