Reggie Bush sues NCAA, USC, and Pac-12 as he seeks NIL compensation from time starring for Trojans

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Reggie Bush, the former USC Trojans star running back, is suing the NCAA, his school and the Pac-12 to recoup the money made on his name, image and likeness during his career with the football program from 2003-05. 

Bush’s attorney’s put out a news release explaining that Bush, the Heisman Trophy winner during the 2005 collegiate season, should be paid "to address and rectify ongoing injustices stemming from the exploitation" of his name. 

"This case is not just about seeking justice for Reggie Bush," Evan Selik, one of Bush’s attorneys, said in a statement. "It’s about setting a precedent for the fair treatment of all college athletes. Our goal is to rectify this injustice and pave the way for a system where athletes are rightfully recognized, compensated and treated fairly for their contributions."

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Southern California Trojans running back Reggie Bush (left) and basketball coach Eric Musselman pose during the game against the LSU Tigers at Allegiant Stadium. (Kirby Lee - USA Today)

Bush continues to pursue a separate lawsuit against the NCAA for defamation, which was filed last year regarding the organization’s 2021 characterization of what led to Bush having to forfeit his Heisman Trophy in 2010. 

USC was slapped with sanctions that year, which were partly due to Bush having dealings with two sports marketers, which at the time of him playing, was against NCAA rules. 

USC LEGEND REGGIE BUSH WILL HAVE 2005 HEISMAN TROPHY RETURNED: REPORT

However, The Heisman Trust restored Bush’s trophy earlier this year, returning it to him while pointing out the changes to college sports since