Past mistakes forced Manchester United's hand on transfer deadline day
Manchester United's previous mistakes in the transfer market ultimately forced Ineos' hand to not invest in a striker on deadline day.
The Reds currently find themselves struggling for goals with Rasmus Hojlund and Joshua Zirkzee scoring a combined five goals in the Premier League this season. Despite this, the stance from Old Trafford was that they would not rush into a short term fix.
MEN Sport understands the plan at United was to save their money for the summer where they could get a better deal for their outlay. Sporting forward Viktor Gyokeres is expected to be a top target for Ruben Amorim.
Speaking to the Manchester Evening News, Reach's chief business of football writer Dave Powell explained that past poor signings prevented United from dipping into the market. “United’s lack of activity in this window, and the limits on what they can actually do, are largely connected to the amount of transfer activity they have engaged in over the last three years or so, and how that recruitment hasn’t worked out because it hasn’t turned into competitive success at anywhere near the levels expected," Powell explained.
“While the recent publication of the Deloitte Football Money League might still have United climbing one place to fourth with revenues of £663m, the truth is that their rivals who have been able to qualify for the Champions League with regularity have closed the gap. Arsenal’s revenue for 2023/24 grew £153m, while United’s was £14m.
"Liverpool, Aston Villa and Newcastle United all enjoyed larger revenue increases than United. When it comes to PSR, United’s combined three-year loss for the assessment period came in at £313m, well above the £105m threshold.
"However, when taking into account allowable deductions,