Oregon coach blasts Colorado in fiery pregame speech: 'They're fighting for clicks, we're fighting for wins'

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Everyone wants their shot at the Colorado Buffaloes now that they are the hottest story in sports.

Oregon head coach Dan Lanning is the latest head coach to rip Colorado, blasting the program before a Pac-12 matchup Saturday.

Before Deion Sanders' Buffaloes faced Colorado State, the Rams' head coach, Jay Norvell, ripped Sanders' attire. 

"I take my hat and my glasses off" when speaking to adults, Norvell said.

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Colorado Buffaloes head coach Deion Sanders before the start of the spring game at Folsom Filed in Boulder, Colo., April 22, 2023. (Ron Chenoy/USA Today Sports)

That was a direct shot at Sanders, but Lanning took a shot at the entire football program in a fiery pregame speech.

"Rooted in substance. Not flash. Rooted in substance. Today, we talk with our pads. We talk with your helmet. Every moment," Lanning said at the beginning of his speech that ESPN showed during the first half.

Lanning also made a prediction about Colorado's "Cinderella story."

Oregon coach Dan Lanning reacts to a play against BYU during the first half of a game Sept. 17, 2022, in Eugene, Ore. (AP Photo/Andy Nelson, File)

"The Cinderella story is over, man. They're fighting for clicks, we're fighting for wins. There's a difference," he said. "This game ain't gonna be played in Hollywood. It's gonna be played on the grass."

The speech seems to be working because the first half has been all Oregon.

Oregon scored a touchdown on all but one of its drives in the first half. Its third drive included a fake punt from its own 17-yard line. The Buffs punted on each of their first four drives, two of which were